RIP LEXAR – June 26, 2017

RIP LEXAR – June 26, 2017

Lexar just announced couple of days ago they are shutting down
for good – just a simple short announcement – just because.

Actually, the company explains itself with the following:

“Micron Technology today announced that it is discontinuing its Lexar® retail
removable media storage business. The decision was made as part of the
company’s ongoing efforts to focus on its increasing opportunities in higher
value markets and channels.”

Personally, I’ve been a Transcend, SanDisk user for decades now so I really
don’t care much about Lexar in general. What I am actually expecting
is WD/SanDisk will bite ASAP this piece of the cake and will bury what’s
remaining of Lexar in no time.

The sad story here is the remaining “lifetime insurance/support” promise
from Lexar and the whole bunch of photographers and videographers out
there in the wild world that are going to be left high and dry.

Only time will tell. One thing is for sure – Lexar is no more.
RIP LEXAR

MICRON ORIGINAL ANNOUNCEMENT OF THE NEWS:

https://www.micron.com/about/blogs/2017/june/micron-discontinuing-lexar-removable-storage-retail-business

 

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